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A Closer Look at Kith for BMW 2024
Kith and BMW reunite for the third chapter of their ongoing partnership to create a multifaceted experience and collection that bridges BMW’s past and present through the Kith lens. The collection’s palette references all three chapters of Kith for BMW—utilizing Cinnabar Red from Chapter I, Vitality Green from Chapter II, and now Techno Violet for Chapter III.
Jackets
Signature outerwear silhouettes are updated with a variety of Kith for BMW collaborative logos and executed in premium fabrics like Italian lambskin leather, silky suede, and bonded microsuede. Standouts include the iridescent Kieran Coaches Jacket & Leather Hawthorne Flight Jacket.
Sweaters
Our sweater silhouettes—like the Wyona Full Zip, Kai Blazer and Mock Neck—feature the Kith M-Series Badge logo with a chainstitch execution. Crafted from ultra-soft viscose yarn & super chunky cotton yarn.
Tops
Classic tops showcase an array of collaborative and signature Kith & BMW artwork and are executed in Vitality, Techno Violet and White.
Tees
The latest Kith for BMW assortment of vintage-washed cotton tees showcases an array of all-new co-branded artwork and branding. The artwork features reimagined vintage ads and updated interpretations of BMW’s classic iconography.
Bottoms
Designed to be paired with our jackets, tops, tees and more, our pants selection includes the Bristol Cargo Pant, Mercer 8 Pant, and Elwood Pant. Executed in elevated fabrics like velour, wrinkle nylon and viscose yarn.
Lifestyle
Leather card holders, catchall trays, rugs, tapestries, pillows, mugs, umbrellas, keyrings, snowboards and more comprise the Kith for BMW lifestyle assortment. The offering is complete with a custom 1:18 diecast miniature car of the 1981 BMW M1 E26 by Ronnie Fieg—showcasing the Techno Violet colorway, a “Just Us” license plate, and special packaging.
Car Accessories
Inspired by the 2025 BMW XM by Kith, our range of collaborative car accessories includes collaborative leather driving gloves & car plates as well as microfiber towels, floor mats and a pillow.
Accessories & Headwear
Signature and collaborative headwear styles include beanies & caps updated with co-branded Kith M-Series Badge and Roundel logos. This collection also debuts suede Kith for BMW duffle bags and a custom camera bag.
